In 2000 , big - screenTVswere a lavishness . bum - projectionDLP TVsproduced an HD exposure , but they be a portion and were extremely clayey and difficult to send . blood plasma televisions , on the other hand , suffered from blind burn - in that could for good discolor areas of the electronic display . AndLCDsdidn’t offer the picture lineament of plasma sets . But what a difference 10 - plus years produce . Today LCDs are the dominant player in theHDTVarena and clunky rearward - projection set have all but vanished .
But with mammoth video now affordable enough for most average consumer , movie theaters are now in a second of a bind . How do theaters stay on to draw client , peculiarly when the ordinary movie - going experience inevitably involves paying a small fortune for ticket , and dealing with crowds and disturbances during the film ? With theater - to - DVDturnarounds taking only a few months , and services like Netflix providing cheap ways to watch movies at home , the pic and theater diligence has had to conform to the rapid phylogenesis of television set applied science that has put the movie - exit model in danger .
theatre of operations have turn to digital 3 - D – something most TVs still do n’t have – to make in crowds and give motion-picture show rooter a reason to get back to the theater . And so far , the strategy has knead – sort of . While pricey 3 - D just the ticket gross sales helped drive high taxation for films like " Avatar " and " Toy Story 3 " in 2010 , those high Leontyne Price might cease up backfiring on the movie industry in the future tense [ reference : The Wrap ] . Keep read to find out why .
Why the Movie Industry is in Trouble
The movie industry is still have money . Lots of money , in fact . LCDTVsreally took off in 2006 , and every year since LCD technology has been improving and coming down in price , take to heavier adoption ofHDTVsthan ever before [ reservoir : MSNBC ] . During that same prison term , though , the United States box office up its gross from $ 9.2 billion to $ 10.5 billion [ source : Box Office Mojo ] . But those turn do n’t needs mean all is well in movie soil . Overall tax income dipped slightly in 2010 , despite the fact that movie slate cost rose from an average of $ 6.55 to $ 7.89 between 2006 and 2010 . While 2009 was a banner twelvemonth for movies , in general the 2000s have depict a trend toward fewer ticket sell [ rootage : Box Office Mojo ] .
By trade pricier tickets , the theatre of operations have supervise to keep their net income high . Higher - priced digital 3 - 500 tickets has helped with that , adding several dollars to the mediocre ticket price and labour cut-rate sale of moving-picture show like " Avatar " [ source : Box Office Mojo ] . As a inadequate - term solution , pic theater can vie with the keep room self-aggrandising projection screen by offering 3 - 500 movies , and the extra profit helps them make up for slightly lowered attending . But 3 - D sales trended downward overall in 2010 , and certain poorly - reviewed films like " The Last Airbender " do n’t avail build buzz for the technology [ source : The Wrap ] . High - profile releases like " Avatar " will likely still draw viewers to 3 - five hundred movies , and theaters will likely continue to add 3 - D screens to support them . But the remains will audiences delay interested or will they start watching at home ?
Why Home Theater Has an Advantage
Every twelvemonth , while movie theater of operations ticket price go up , HDTVprices come down . That have the home theater of operations two big advantages : convenience and affordability . At abode you may watch what you require , when you want , and movies are make the journeying from the silver medal projection screen toDVDorBlu - rayfaster than ever . Those lower prices also apply to the digital 3 - D phenomenon . That ’s right – you’re able to get 3 - D TV in your home , too . That give plate theater another advantage , no matter how public public opinion on 3 - 500 modification .
If digital 3 - D truly becomes a must - have part of the movie experience,3 - D TVswill produce more affordable year after class as the consumer technology improves . If it proves to be nothing but a gimmick , non-3 - D plasma and LCD Set will still be around at even grim prices than the more complicated 3 - D televisions . The pace of technical progression will always favour home cinema ; in 2006 , LCD TVs were just taking off as viable HD solutions . In 2011 , many boob tube now useOLED backlightingfor ranking figure of speech quality in dramatically thinner packages and screen sizes stay to raise while the bulkiness of television set decrease . For example , Samsung offers a 2011 manakin 65 - inch 1080p TV that ’s less than 1 - inch thick [ source : Samsung ] .
Even if theater profits are still high , lower attending bit could eventually become a business concern . Theater attending was down 5.2 percentage in 2010 ; the query is , can dramaturgy remain profitable if that trend go on [ source : Box Office Mojo ] ? Between boastful - concealment goggle box and domicile house projector , the movie theater industry has to find newfangled ways to draw people to the theater if it want to keep gait with the entreaty of relax on the sofa with an endless current of Netflix content .
