The company was instal by several big name in the tech industry , including Sonny Vu , Centennial State - beginner of AgaMatrix , Sridhar Iyengar , co - laminitis of AgaMatrix , and John Sculley , former CEO of Apple and Pepsi . They have n’t always take a schematic approach to ware development , turn to a successful Indiegogo campaign to raise $ 800,000 in crew funds to garner support for the Misfit Shine . The crusade was effective not only from a monetary perspective , but also because it increase awareness about the brand in a technical school industry often predominate by the usual suspects , like Microsoft , Apple and Fitbit . And , though the company spend $ 20,000 on its pitch television , Vu suppose the money was well - spent as its campaign was full funded in a few hours [ source : Luzar ] .
physical fitness trackers like the ones Misfit manufactures have exploded in popularity thanks to our built-in love of numbers , data point and unremitting ego - scrutiny . Many people have goals ( whether reasonable or high-minded ) for their personal health , and having information literally at our fingertips create it easier to actuate or rationalize our habits . In fact , it ’s become such a phenomenon that industry experts are prefigure the niche will develop from $ 1.92 billion per year value in 2014 to $ 2.8 billion in 2019 [ source : Keller ] .
Misfit Tracker Options
mode , role and fee are the three assay-mark of Misfit trackers . The marque prides itself on offering pick to befit any budget , as well as a visually pleasing product .
Misfit Shine : The original Misfit product , Shine feature a standard black band , but offers faces ( a circular saucer where the " brain " of the equipment lives ) in a bit of colors , admit gray , topaz , champagne and even Coca - Cola red ink . wearer looking for a piffling more finesse can prescribe accessories on an individual basis , including bands in different chromaticity and even necklaces that the removable face snaps into . Shine can track steps , caloriesand distance associated with walk , running and other mutant . It ’s even waterproof up to164 feet ( 50 meters ) deep . The model also feature a slumber trailing capability , collecting data on the user ’s total number of hours slept , then subdivided into the types of sleep ( light and deep ) . At $ 100 a soda pop , it ’s comparable in damage with other similarly functional brand [ source : Misfit ] .
Swarovski Shine : A glammed - up version of the even Shine , Swarovski Shine was created to play the needs of fitness fashionistas . Rather than the standard orotund face , Swarovski Shine is fitted with an " activity tracking crystallization , " which comes with both a sportsman band and a fashion - forward watchstrap , look on the eccentric of looking you ’re sporting for the mean solar day . The crystal houses the standard bodily function tracker , which monitor all the same functions as Shine . Cost take off at $ 169 [ source : Misfit ] .
Misfit Flash : At $ 49 , Misfit Flash is half the price of Shine . In fact , it can do everything Shine can , but the band and tracker are made out of plastic , rather than aluminum , give it a more sparing look and feel [ sources : Kwok , Stein ] .
All models are powered by a replaceablebatterywith an estimated four to six calendar month life span , so users do n’t have to mess up around with yet another charge transmission line . They also sync wirelessly with smartphones , and are compatible with a variety of cool apps , including the one Misfit offer .
How to Use a Misfit Tracker
The conception behind how to use a Misfit tracker is designed to be pretty easy . The machine can be worn on the bracelet or snip off elsewhere . The company also offer necklace sold separately that the round face can snap into . Once your tracker is affixed , just wear it as you go about your mean solar day . Bear in thinker that the location of the tracker does affect how it log datum . Misfit advise rockers , for example , not to wear it on the wrist while cycling , since a person ’s radiocarpal joint / hands typically do n’t move very much . Instead , a scoop , waistband or even mortise joint would be better emplacement .
As of 2015 , Misfit tracker were most accurate at keeping tabs on swimming , soccer , tennis , campaign , walking , basketball game and cycling . That ’s not to say that you wo n’t get reference for other eccentric of athletic competition , but it might not be as exact . The company receipt this particularly withweight training . Sleep data is also gather up , admit the total number of hours slept and the type of sleep , analyse body movements throughout the Nox to determine the latter [ author : Misfit ] .
Misfit equipment also track caloric burn and make a canonical speculation using a two - grade cognitive operation . First , it estimates burn based on physical action for the day , which is work by the intensity and continuance of the exercise . People also utilize up nutritionist’s calorie just by virtue of being alive . know as basal metabolic rate ( BMR ) , it represents roughly two - thirds of gram calorie run through , and Misfit tracker come up up with this rate by taking into account the user ’s superlative , exercising weight , sexuality and age [ source : Misfit ] .
Misfit users set up daily goals , which can be checked throughout the day to see if you ’re on rate . To appraise , the wearer necessitate to duplicate - water tap the part of the rotary face that would represent the " 6 o’clock " location . The screen will then display where you are in terminal figure of accomplishment by pct , i.e. , 25 percent , 50 percent and so on [ source : Misfit ] . At any detail in the sidereal day you could sync it with the Misfit app by bringing the tracker within 12 inches ( 30 centimeters ) of the wireless gadget you ’re using , like an iPad or cell phone . The data point will then be upload and display in statistical and graph data , which wearers can use to push themselves hard tomorrow !
Pros and Cons of Misfit Trackers
There are many great feature about Misfit trackers . First and firstly , they are fairly affordable . Misfit ’s twist are also very attractive pieces , as far as fitness trackers go . They look like a coolheaded digital watch , and the coloring material option are many and varied . They can also be tire out in a variety of mode , so if you ascertain articulatio radiocarpea accessories to be vexatious or uncomfortable , there are other option [ root : Ghose ] .
Misfit tracker also do n’t require charging , and the replaceable battery last in the neighbourhood of four to six months [ sources : Kwok , Misfit ] . As someone with about 27 charging cords lying around the theatre , I appreciate this feature . The wireless syncing potentiality is another major pro , and the graphs / chart that present the exploiter ’s daily data are easy to read and infer . Plus , the app also utilise a points system , so that you could liken yourself with other users on an apples - to - apples scale . Misfit ’s waterproof position also defecate it priceless to swimmers .
Even the best tech has its flaw , and Misfit devices are not without theirs . Although a drug user can check progress throughout the twenty-four hours by per centum , more detailed selective information is only useable via the app , or a pretty puzzling display lineament , which involves lights flashing on the face . As a solvent , it ’s necessary to sign in to the app to genuinely get a grip on calorie sunburn and overall progress . critic of the app says that it ’s tricky to navigate , and does n’t volunteer any advice on what to do with the datum that has been collected . There ’s also no nutrition entranceway capability , which is a somewhat important part of overall wellness and fitness [ rootage : Ghose , Stables ] . It should be noted that you’re able to link through to MyFitnessPal , so that helps fill up that null [ root : Palladino ] .
Flash , as the least expensive option on the marketplace , has been noted as touch and functioning cheaply . run users take that the wristband respite / cracks and the face bulge out with small effort , making it frustratingly well-situated to misplace . Natasha Hill , of Kennesaw , Georgia , purchased Flash for each of her two Word . She cover that they have been through five watchstrap in only a couple of month and had to flush their home to place the tracker face when it fell out .
Despite legitimate complaints and concerns , the fittingness tracking industry is still comparatively vernal , giving the companies involved plenty of opportunity to raise the feature article that drug user love , as well as work out out the kinks .
Lots More Information
There ’s a dizzying raiment of fittingness tracker on the market . Misfit ’s attractive , affordable choice are dependable for hoi polloi looking to ease their way into using such a equipment , so long as you remember that you get what you pay off for .
