In Vanuatu , a South Pacific island body politic that ’s a three - minute or so flight east - northeast of Sydney , Australia , the mysterious number sleep together as John Frum is animated . Well , as much as he’severbeen alive . He is not alone . John Frums , some will fence , " bouncy " all over the world . Even in places you would n’t expect .
On the tiny island of Tanna in the Vanuatu archipelago — overall universe about 250,000 — a vocal lot of local anaesthetic still idolize John Frum , a mythical important person often show as a white American World War II soldier ( though he has been described in different ways ) . Every year on Feb. 15 , Frum followers keep John Frum Day .
They get up the U.S. flag . They march in formation with rifles made of bamboo . Older islanders habilitate in military kit , complete with medals . long time ago , they cut up flight strip out of the jungle , complete with simulated planes .
They honor John Frum and prepare for his recurrence and the good times — and material things — that will follow with it .
All this , it should be mark , for someone that outsiders believe sprung from the nous of elders high on kava , a local plant life with more or less psychoactive property .
Frum followers are moderate examples of what many anthropologist tag a " cargo cult , " which is in itself a sort of moving butt of a terminus that scientists now struggle to go for . The term has been used largely for groups in the Pacific , those in less - developed societies comport what are seemingly foreign and primitive rituals . The label is still used , but not as much . call something a " cult , " after all , is a tad pejorative . Even the word " cargo " may not represent what it once did .
However the groups are tagged , they stay , some to the gunpoint that they have become legitimized part of gild . And they ’re not all bar to the jungles of far-off island .
" It ’s not just something that ’s in Vanuatu or New Caledonia or New Guinea . It ’s not just the ' primitive ' muscae volitantes , " pronounce John Edward Terrell , theRegenstein Curator of Pacific Anthropologyat the Field Museum in Chicago . " That ’s why I fence that Trumpism is a ' consignment fad . ' It ’s mighty here at family . "
The Granddaddy of Cargo Cults
The term " consignment cult " grow in 1945 with the John Frum motion , which began in the early part of the twentieth C . The Frum drive gained followers during and after World War II when islanders , seeing cargoes of food and goods that American soldiers bring , went full - in ( probably after a night of sip kava drinks ) on the idea that an American savior would reappear after the war , convey talent of " shipment . "
" John promised he ’ll institute planeloads and shiploads of cargo to us from America if we beg to him , " a village senior toldSmithsonian Magazinein 2006 . " radio receiver , TVs , trucks , boats , watch , iceboxes , practice of medicine , Coca - Cola and many other marvellous things . "
More than load , though — and one reason that anthropologist annul using the term " cargo craze " — the hope of John Frum then , and now , is to throw off the yoke ofcolonialswho for years pushed strange religions and customs on a citizenry plentiful with their own chronicle andkastom . The followers of Frum at one time were tell by their leaders ( who , apparently , pick up from John himself … again with the kavakava ) to contain listening to the missionary and to " wassail kava , worship the magic stones and perform our ritual terpsichore , " according to what a village drawing card separate Smithsonian .
That desire for more than just consignment — for a better , more authentic life — has pay dividend on the island , even as worshippers await the return of their man . The John Frum Party is now make up in the Vanuatuparliament .
The Frum movement is not the only " cargo cult " still active in the Pacific . Also on Tanna , a small sect worship theUnited Kingdom ’s Prince Philip , believe the Duke of Edinburgh ( and husband to Queen Elizabeth II ) is a godlike being . Several other groups have been ID’d as " cargo cults " in Papua New Guinea and elsewhere .
" It is a social phenomenon ; you have to be able to , in a sense , differentiate it to other the great unwashed , " Terrell says . " People can connect with the idea that , ' It ’s all going to get safe if we do X or Y. ' "
What Cargo Cultists Want
These " revitalization movements , " as famed anthropologist Anthony F.C. Wallace more tastefully call them , are no unlike than what many cultures throughout the reality experience throughout chronicle . The hoi polloi in these crusades want what we all do — a estimable biography .
Wallace spelled out five phase angle in the exploitation of these movements ; Terrell has boil them down here , from the point of aspect of those experiencing it . ( We ’ve shrunk them even more . )
How Cargo Cults Relate to Today’s World
The musical theme of people wanting to improve their lot , and waiting on someone to help them do it , should not be , Terrell advise , some strange construct . total religions — not just John Frum — are base on it . Whole societies turn on it .
Unhappy ? Looking for more import in your life ? Want to return to a well-chosen time ? A , shall we say , " expectant " time ?
Donald Trump , anyone ? Brexit , perhaps ? TheArab Spring ? Russia under Putin ?
It turn out that the " freight cults " of Vanuatu are n’t all that different from the rest of the reality when it comes to what they want .
" I do n’t intend it always has to be about ' How it had been was much beneficial , and if we can only get back , we ’ll all be fine , ' " Terrell says . " But Trumpism intelligibly does [ that ] . I do n’t reckon it ’s any exaggeration that Trumpism has all the earmarks of a freight cult .
" It ’s about the great power of belief . And the power of opinion . "